Project management
Artis Agency — Success Saturdays
Project manager for Success Saturdays, a weekly residency at Level Uptown Dallas.
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Portfolio
The work, and the numbers behind it.
Paid campaigns, a venue turnaround, ticketed events, brands, websites and pitch decks — with the results we can show you.
1,800+registrants for a national medical convention, against a goal of 1,000
$125Kin ticket sales across 3 local events
$100Ka month in revenue at Nirvana DTX after the rebuild
1.08MGoogle views for a local bar in a single quarter
Clients and projects include: National Medical Association, Nirvana DTX, Artis Agency, Big Kat Promotions, Real Hair Beauty Bar, Synergistic Efforts, SoHome Solar, Drain Kings Plumbing, Robin Sun Roofing, Harmoni's, Earn with Jenn, Lone Star Locating, Fresh Start Financial, TFU, The Royal Experience, The Bodega, ZoieDawn Method.
Social media & paid ads · Healthcare
National Medical Association
The NMA represents 50,000+ medical professionals across the country. We ran the social media and paid ads for its first annual virtual convention, with keynotes from Senator Bernie Sanders and sponsors including Moderna and Pfizer.
1,800+convention registrants — 80% past the goal of 1,000
45 daysto get there, on a campaign planned for 90
50,000+medical professionals the NMA represents
Underbudget — the campaign didn’t need all of it
180%of the registration goal delivered
Business revamp · Hospitality
Nirvana DTX
Once a quiet neighborhood pub, rebuilt into a Dallas lounge and nightclub. We handled the branding, interior decorating, staffing, marketing, sales and management — and took it from little to no traffic to a full calendar.
$100Ka month in revenue, from a venue that had little to no traffic
300KGoogle searches a month for the venue
1.08MGoogle views in one quarter — 1.05M of them on Maps
5.68Kcustomer actions in that quarter: 3.05K direction requests, 2.24K website visits, 386 calls
4.8★Google rating from 71 reviews
6disciplines in one engagement: branding, interiors, staffing, marketing, sales, management
Source: Nirvana DTX’s Google Business Profile insights and the venue’s own figures. Screenshots available on request.
Data analysis & sales strategy · Live events
Ticketed live events
Data analysis and sales strategy for a local promoter’s run of ticketed events — pricing, sections and the push that sells the room before doors open.
$125Kin gross ticket sales across three events
$104Kin net sales after fees
2,863tickets and add-ons sold
2,408separate orders
1,746tickets for a single event, the biggest of the run
Source: Eventbrite sales report. Screenshot available on request.
Nightlife & entertainment
Residencies, promoters and big nights.
Project management, promotion and marketing for the people who fill Dallas rooms every weekend.
Partnership
Big Kat Promotions
Intimate experiences in luxury, high-energy rooms — known for high-class special guest appearances.
Marketing
Real Hair Beauty Bar & Entertainment
Event marketing and promotion for live performances and launches.
Brand identity
Brands built from the logo up.
Logos, full identities, packaging and social design for founders and small businesses.
Full brand · Product
Harmoni’s
Full brand design, product manufacturing and product mock-ups for a natural cosmetics e-commerce brand.
Logo · Brand design
Lone Star Locating
Logo and brand design for realtor Izaiah Robinson’s apartment-locating business.
Logo
Earn with Jenn
Logo for a financial consultant.
Brand · Drone content
Robin Sun Roofing
The identity for the roofing company we run ourselves, and the drone content behind it: each roof shot before, at tear-off and after.
Brand mock-ups
Truck, signs and print
Truck wrap, yard sign, door hangers, uniforms, business cards and folders.
Service icons
Twelve service icons
One for each service, from inspection and storm damage to final walkthrough and warranty.
Job 1 · Before
Worn tan shingles
Overhead pass before work starts.
Job 1 · Tear-off
Back to the deck
Old shingles stripped, crew working across the decking.
Job 1 · After
New light-gray roof
Same overhead angle, finished.
Job 2 · Before
Weathered brown roof
Close pass along the ridge.
Job 2 · Tear-off
Decking and underlayment
Bare deck on one side, underlayment going down on the other.
Job 2 · After
New charcoal roof
Overhead, once the crew is off the roof.
Job 3 · Before
Faded beige shingles
Low pass across the main slope.
Job 3 · Tear-off
Deck exposed mid-job
Decking bare, underlayment going down, crew on the roof.
Job 3 · After
New slate-gray roof
Straight down, finished.
Drone and roof-level photography from residential roof replacements. Addresses withheld.
Web design
Clean sites with something to say.
Clean designs with illustrative messaging and the special functions a business actually needs — courses, booking, lead capture.
Website
Synergistic Efforts
A custom website for a strategy and implementation firm that works with owner-led businesses. Designed on the client’s own brand system, and live now.
Visit the live site
TFU: a website for online trading courses and trading software, designed across desktop, tablet and phone.
Pitch decks & sponsorships
Decks that close the room.
Pitch decks and corporate sponsorship packages for events and experiences — including The Royal Experience, a multi-day VIP event series in Los Angeles: line-ups, activations, sponsor tiers and the numbers behind the ask.
More work
Campaigns, content and systems.
3,000+leads and ticket sales generated for clients: 143 leads from one Facebook campaign, plus 2,863 tickets and add-ons across 3 local events
74tracked keywords mapped to a 30-topic content programme for Drain Kings Plumbing
5.0★Brighter Day’s own Google rating across 7 reviews
Campaigns · Ad creative
SoHome Solar
Pixel-tracked paid social, local search and Maps for a residential solar installer.
Brand · CRM pipeline
Robin Sun Roofing
Brand, pipeline and job automation for the roofing company we run ourselves.
Photo · Video
The Bodega at Hi Line
Menu photography, video and identity for a restaurant.
Behind the work
One operator, every project.
Ryan Robinson brings 11 years across digital marketing and 13 years in sales and sales management, with a background in coaching, performing arts, visual arts and direct sales. He curates nightlife events, works behind the scenes on concerts and artistic collaborations, and runs Robin Sun Roofing.
That range is the point: the same person who can read an Eventbrite report can shoot the menu, write the ad and sit with you on the strategy call.
Your project
Let’s put your numbers on this page.
Fifteen minutes. You’ll hear what we’d build, what it costs and how we’d measure it.